Launch the Solo economic debugger¶
Bottom line¶
Sell one self-serve result: backtest an AI cost cut before production and get an evidence-backed ship, hold, or collect-more-evidence decision. The SDK and self-hosted UI remain open source. Zeroth Cloud charges $39/month for hosted history, recurring comparisons, quotas, and post-change evidence after a 14-day trial.
Do not lead with observability, generic workflow management, FinOps, provider routing, or governance. Those are mechanisms or expansion paths. The first buyer must understand the transaction without a call:
5–25 labeled cases + incumbent + candidate
→ bounded economic backtest
→ cost and outcome comparison
→ approve candidate | keep incumbent | collect evidence
Initial user¶
Target a solo developer or AI engineer who:
- owns a production or near-production AI feature;
- can label success for a small representative case set;
- is considering a cheaper model, prompt, or implementation change; and
- cares about avoiding either a quality regression or an unjustified AI bill.
This is narrower than the eventual enterprise buyer. It is intentionally self-serve, has a short path to first value, and can validate recurring behavior before Zeroth builds sales, Team collaboration, or enterprise procurement.
Offer and activation¶
- Trial: 14 days, one hosted backtest, 100 provider calls.
- Solo: $39/month, three backtests, 300 provider calls, retained history, and five daily schedules.
- First value: one retained decision from at least five labeled cases.
- Recurring value: a second backtest, scheduled decision, or post-change verification during the first paid period.
- Support: asynchronous documentation, email, and public issue triage. Do not add a calendar link or require onboarding calls.
Paddle must show the same amount, cadence, trial, payment-method requirement, renewal, and cancellation terms. Do not discount, add annual billing, or add a second SKU until the initial funnel produces interpretable evidence.
One-channel launch¶
Use the public repository and installable open-source debugger as the try-before-signup artifact. Its only hosted call to action is the Solo trial. Run one acquisition channel at a time for 14 days so source attribution does not require cross-site tracking:
- Publish the exact SDK and hosted candidate from public
main. - Confirm that the README and package metadata link to the public HTTPS origin.
- Choose one earned developer channel where the owner can participate legitimately. Show HN is acceptable only with an eligible established account and a runnable public artifact; otherwise use one relevant developer community where self-promotion is permitted.
- Publish one technical demonstration using synthetic or explicitly authorized data. Show the incumbent, candidate, outcome constraint, cost change, verdict, and abstention behavior.
- End with one action: Run your first economic backtest.
- Answer asynchronously. Do not ask for calls, invoice files, prompts, credentials, or customer payloads.
Suggested launch sentence:
Zeroth tells you whether a cheaper model or workflow change should ship. Give it 5–25 labeled cases; it compares cost and accepted outcomes, refuses false certainty, and retains the decision for the next production change.
Do not claim proven savings from synthetic data, imply causal waste from a failed run, or advertise enterprise governance that is not purchasable.
Measure without surveillance¶
Run the aggregate report against the hosted economic database:
uv run python release/cloud_funnel_report.py \
--window-days 30 \
--output .evidence/cloud-funnel.json
It emits no tenant, user, email, WorkOS, Paddle, or payload identifiers. The signup cohort is measured through server-owned organization bindings; first and repeat value through retained backtests; checkout completion through an external Paddle customer projection; and paid, canceled, or past-due state through signed billing events.
The report intentionally does not count page views or package downloads. Anonymous traffic is not activation, and one-channel windows provide enough source attribution for the first experiment without cookies or an analytics vendor.
Predetermined decisions¶
These are operating thresholds, not market benchmarks:
- At least 10 signups but no first-value backtest: fix SDK activation and examples; do not change price or add features.
- At least 10 first-value users but no checkout-completed subscription: test the offer and price presentation; do not build Team.
- Checkout-completed trials but no paid activation after their 14-day windows: the recurring value is unproven; inspect whether users run a second backtest or schedule before adding acquisition spend.
- One paid user who reaches recurring value and remains active through the first renewal: continue Solo and test a second acquisition channel.
- Paid users repeatedly request shared policy, approval, or audit ownership: then evaluate Team governance. A generic request for "more seats" is not enough to bypass enforced collaboration limits.
Do not buy ads before signup-to-first-value works in an earned channel. Do not interpret a tiny conversion percentage as stable; retain the raw aggregate counts and time-to-first-value alongside every rate.
Launch sequence¶
- Pass the vendor-readiness report in sandbox.
- Deploy the candidate and pass the read-only cloud preflight.
- Record signup → first backtest → checkout → signed trial/active webhook → portal → cancellation → HTTP 402 in sandbox.
- Publish owner/counsel-approved policy and support pages.
- Repeat vendor readiness, preflight, and the commercial journey in production.
- Open checkout, run one 14-day channel, and review the aggregate funnel.
The hosted-commerce runbook owns configuration and acceptance details. The cloud evidence record owns the go/no-go evidence. Neither a green local test nor a vendor dashboard alone authorizes production payment.
Adversarial review¶
The strongest objection is that a $39 backtest allowance may be too occasional to retain users. Scheduled decisions and post-change verification are the retention hypothesis, not established demand. The first renewal and repeat-use events must decide that question.
The simpler alternative is a one-time paid report, but it conflicts with the selected subscription model and would teach little about recurring workflow economics. The safer subscription path is therefore a low fixed price, a real trial, strict cost limits, and no Team investment until recurring Solo behavior is observed.